At Halpern Cowan I led the concept development, design and build of the weekly eBookers newsletter, mailing to over half a million people. Much of the content of the campaigns was customised based on the recipients' interests, with all versions following a weekly theme, such as Valentine's Day, movie destinations or Australia Day.

The emails were coded to ensure support in the major email clients, and were optimised for the Pure360 email system.

I also worked on the eBookers desktop travel calendar application and its associated microsite.